How I Turned a 5 Company Ecommerce Mess into a Streamlined, Profitable Success Story

Jan 13, 2025

When I first met the owner of these five e-commerce companies, I had no idea what I was walking into. He needed someone to “handle the books,” and after a few conversations, he hired my firm to take over.

What he didn’t share right away was the absolute disaster waiting for me behind the scenes.

Here’s what I uncovered:

  • Manual Mayhem: Transactions were scattered across random spreadsheets, manually handled, and mixed up between companies. (Who paid for what? No one knew!)
  • Two Years Behind: Bookkeeping and accounting had been neglected for two whole years.
  • Missing Pieces: Receipts? Gone. Inventory numbers? A mystery. Margins? Let’s just say they were “unknown.”
  • No Visibility: They had no way to track numbers, inventory, or profitability, leaving them blind to critical decisions.
  • Big Goals, Zero Foundation: They wanted to sell two of the companies, but their books were such a mess no buyer would have touched them.

It was chaos with a capital C. That’s when I went looking for a solution—and found Ayrre.

 

How Ayrre Made the Difference

I connected with Sarah and Arianna and was blown away by their fintech expertise and ability to break down complex problems into simple, actionable solutions. Their mentorship gave me the tools, strategies, and confidence I needed to tackle this project, and I’m so glad I reached out.

 

What I Did

Here’s how I rolled up my sleeves and transformed their businesses:

  1. Cleaned It All Up: I untangled two years of transactions, reconciled accounts, and tracked down missing receipts.
  2. Brought in QBO: I implemented QuickBooks Online for all five companies, centralizing their systems and making their bookkeeping seamless.
  3. Automated Everything: From payroll to ad spend tracking, I integrated Shopify, Amazon, PayPal, Stripe, and more into QBO.
  4. Fixed Intercompany Chaos: I reconciled all the “wrong company paid for this” transactions and cleaned up their due-to and due-from accounts.
  5. Provided Real-Time Numbers: With live access to margins, inventory levels, and financials, they could make smarter, data-driven decisions daily.
  6. Prepped for Sale: I organized every detail for the two companies they wanted to sell, tying all supporting documents to transactions in QBO. Buyers loved the transparency.
  7. Saved Them Money: With accurate, up-to-date data, we tackled tax planning early, minimizing taxes owed by offsetting gains with strategic losses.

 

The Results

The transformation was incredible:

  • Two Companies Sold: The ecommerce businesses sold for more than expected, thanks to clean, organized books that showcased their potential to buyers.
  • Real-Time Profitability: With live margins and inventory insights, they made smarter, more profitable decisions.
  • Major Tax Savings: Early planning helped them keep more money in their pockets.
  • Time Saved, Stress Reduced: Automation and streamlined systems eliminated inefficiencies and gave them peace of mind.

 

How Ayrre Helped Me Succeed

Let me tell you—this wasn’t easy. But with Ayrre’s mentorship, I had trusted experts in my corner, helping me tackle challenges as they came up.

Whether it was troubleshooting unexpected issues or figuring out how to implement new tools, Sarah and Arianna were always a call away with clear guidance. Their support didn’t just help me solve one client’s problems—it transformed how I approach every project in my business.

Now, I feel confident taking on bigger clients and more complex projects, knowing I have the skills and resources to deliver amazing results.

 

Why I Recommend Ayrre

If you’re ready to transform how you approach projects or want trusted CPAs and bookkeepers in your corner, I can’t recommend Ayrre enough. Their mentorship will give you the confidence to take on tougher challenges, knowing that even if you don’t have the answers right away, you’ll always have a place to turn for guidance.